Paul Rand: A Designer's Art

By Paul Rand


Synopsis from Amazon:

Paul Rand used to be one of many world's top image designers. the following he describes his paintings with an analogous precision, financial system and fervour that he screens in his photo designs, looking to aid us to appreciate the character of his relationships along with his consumers, his viewers and his art.

GoodReads writer Information:

Author Name: Mr. Paul Rand (Born: 1914/08/15 / Died: 1996/11/26)

Author Description: Paul Rand (born Peretz Rosenbaum) was once an American photograph clothier, most sensible identified for his company brand designs. Rand was once proficient on the Pratt Institute (1929–1932), and the artwork scholars League (1933–1934). He was once one of many originators of the Swiss sort of photo layout. From 1956 to 1969, and starting back in 1974, Rand taught layout at Yale collage in New Haven, Connecticut. Rand was once inducted into the hot York paintings administrators membership corridor of repute in 1972. He designed many posters and company identities, together with the emblems for IBM, Apple, UPS and ABC. Rand died of melanoma in 1996. he's buried in Beth El Cemetery in Norwalk, Connecticut.

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